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3 Questions With…Gerald Smith of Plexpod

Gerald Smith is the President and CEO of Plexpod, a state-of-the-art coworking center located in Lenexa, Kan. To say that Gerald is a vanguard in the marketing and communications frontier is putting it lightly. Gerald has spent the last 25 years building businesses and consulting international brands in marketing, publishing,…

We Are Unravel (Formerly Revisin)

Revisin has made the ultimate revision. We are taking our own advice, the very same advice we give you all the time: in order to own your brand and be of the most use to your customers, you have to hone in on what makes you you and express that…

3 Questions with…Crane Brewing Company

If there’s one thing Kansas Citians love, it’s craft beer. This year alone six new breweries are set to open around the metropolitan area. One of them is the highly-anticipated, Raytown-based Crane Brewing Company. We recently had the pleasure of sitting down with Crane Brewing Company’s Vice President Chris Meyers…

3 Questions For…Emily Esparza, President of AMA-KC

Emily Esparza is the President of the American Marketing Association-Kansas City (AMA-KC), and a Brand Planner for Blacktop Creative, where she researches and analyzes data to bring clients usable insights for their marketing efforts. We recently chatted with Emily and got her thoughts on developing brand experiences and the Kansas…

Our Top Horror Movies for Scaring Yourself Silly

Horror movies: they come in all shapes and sizes, from marginally creepy to over-the-top gross-out ridiculous, from spine-tingling thrilling to keep-you-up-all-night-try-not-to-pee-your-pants terrifying. One could theorize that our fixation with the horrifying stems from our innate psychological fascination with the fear of death and the unknown, among other things. Horror movies…

10 Phrases Successful Sales People Use With Prospects

Your sales efforts only work when you solve a problem for someone. It’s well known that a concise demonstration of how you solve your prospects’ problems is key to winning new customers. Successful companies go to great lengths innovating unique solutions tailored for their target markets. It stands to reason…

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