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Customer reviews: you want the good ones and loathe the bad ones. What business owner doesn’t? Unfortunately, even if you have a thousand positive reviews online, a single negative review can linger at the top of your search results, which can potentially ruin future business prospects.

Courting positive online reviews, while simultaneously keeping the negative ones at bay, can be a tricky—and frustrating—process. Don’t let a bad review get you down. With reputation management services, you’ll rake in the positive reviews and push the bad ones far out of sight.

Why Monitor Customer Reviews?

In today’s digital world, you can’t afford not to know what your customers are saying about you online. Monitoring customer reviews keeps you intimately connected to your customers and helps you to understand how they experience your services. By keeping your finger to the pulse of your customers’ experiences, you’ll continuously discover how you can improve based on feedback. A consistent effort dedicated to monitoring these interactions allows you to manage your reputation head-on and let potential customers see your best side first.

What is Reputation Management?

Reputation management is the process by which we generate, manage, and monitor customer reviews online. This is more than just customer review management. It’s a concerted effort to convert happy customers into reviewers on Google, Facebook, and other sites, while pushing bad reviews to the bottom of the search results.

Fighting the Bad with the Good

Negativity should never be the first thing that shows up about you online. Our reputation management process involves catching positive reviews immediately and turning them into automated SEO-friendly web and social media content. This process also includes recovering unhappy customers early to prevent negative reviews in the first place. In the event that someone does leave a negative review, we take immediate action to quell the storm and force the negativity away from your top search results.

Implementing Your Reputation Management Strategy

Opening yourself up to criticism (good or bad) may cause hesitation. Let’s make it work to your advantage. Unravel will take up the cause on your behalf by actively monitoring your online chatter, so that the good always outweighs the bad. Contact us today to start managing your online reputation on your terms.

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